Privacy Policy

Privacy Policy


Welcome to (hereinafter, the “Website” or the “Platform”). At Ceramiche De Piazza, we are committed to protecting your privacy and the security of your personal data. This Privacy Policy explains our practices for collecting, using, disclosing, and protecting your personal information when you interact with our e-commerce Platform.

We understand the importance of transparency and compliance with data protection laws, including the General Data Protection Regulation (GDPR) and other relevant regulations. This Privacy Policy aims to provide you with a clear understanding of how we handle your personal data.

By using our e-commerce Platform, you consent to the practices described in this Privacy Policy. We encourage you to carefully read this policy to understand your rights and how we treat your data. If you disagree with any part of this policy, please refrain from using our services.

The preamble contained herein forms an integral part of our Privacy Policy. By accessing and using our services, you acknowledge and accept that the information and commitments described here are equally binding as the content of the main body of the Privacy Policy.

This Privacy Policy is available in both Italian and English for your convenience. However, in the event of any discrepancies, disputes, or conflicts between the two language versions, the Italian version (Privacy Policy) of this Privacy Policy will prevail and be considered the sole authentic and valid document.

This Privacy Policy covers the following key areas:

1. Information We Collect: Details about the types of personal data we collect from you.

2. How We Use Your Information: An explanation of the purposes for which we process your data and the legal basis for such processing.

3. Data Sharing: Information about third parties with whom we may share your data.

4. Cookies and Analytics: How we use cookies and analytics tools on our website.

5. Your Rights: An overview of your rights regarding your personal data and how to exercise them.

6. Data Security: Our commitment to the security of your data.

7. Data Retention: How long we retain your personal information.

8. Updates to the Privacy Policy: Our policy regarding the review and updating of this Privacy Policy.

9. Data Controller and Data Protection Officer (DPO): How to contact us for any privacy-related questions or inquiries.

We are dedicated to ensuring that your personal information is handled with the utmost care and in compliance with applicable data protection laws. We continually strive to improve our services and maintain your trust in us.

Thank you for choosing Ceramiche De Piazza. Your privacy is important to us, and we are here to address any questions or requests related to your personal data.


Ceramiche De Piazza

1. Information We Collect: Details about the types of personal data we collect from you.

Our website,, may collect various types of data from users, depending on their interactions and the permissions granted by the users themselves. Here are the common types of data that our site may collect:

1.1 Personal Information:

– Name & First Name

– Email address

– Phone number

– Mailing address

– Social media profiles

– Tax identification number (Social security number)

1.2 Account Information:

– Username

– Password (securely stored and often encrypted)

1.3 Payment Information:

– Credit card details

– Billing address

– Payment history

1.4 Browsing and Usage Data:

– IP address

– Cookies (including session and persistent cookies)

– Browser type and version

– Operating system

– Device type

– Visited web pages

– Clickstream data (interactions with the website)

– Time and duration of visits

1.5 Location Information:

– Approximate or precise location data from devices (with user consent)

1.6 Communication Data:

– Email communications

– User-generated content (e.g., order notes)

1.7 Preferences and Settings:

– Language preferences

– Notification preferences

– User settings and configurations

1.8 Analytics and Tracking Data:

– Data collected for website analysis and performance monitoring

1.9 Marketing and Advertising Data:

– Data related to user responses to marketing campaigns (e.g., clicks, conversions)

– User behavior-based ad targeting information

1.10 Device Information:

– Device identifiers (e.g., IMEI number, MAC address)

– Device attributes (e.g., screen size, battery level)

1.11 User-Generated Content:

– Any content provided by users, such as order notes, comments, images, or videos generated when requesting customer support.

2. How We Use Your Information: Explanation of the purposes for which we process your data and the legal basis for such processing.

During the account creation or product purchase process, users are required to provide identification data indicated as “mandatory.” These data may vary depending on the selected billing method.

User refusal to provide such data, while their right, may result in the inability to complete the registration or purchase of desired products.

The omission of non-mandatory data will only impact the usability of specific optional services freely chosen by the user and offered by our website (e.g., saving payment cards).

The non-insertion of non-mandatory data will solely result in the inability to access certain services that may be available on the website and chosen by the User.

2.1. Purpose of Processing: Order Processing and Deliveries

Legal Basis: Contractual Performance (Article 6(1)(b))

Explanation: We process your personal data to fulfill your orders, including payment processing and organizing deliveries. This processing is necessary to fulfill our contractual obligations to you.

2.2. Purpose of Processing: Customer Support and Assistance

Legal Basis: Legitimate Interests (Article 6(1)(f))

Explanation: We may use your personal data to provide customer support and assistance, address your inquiries, or resolve issues. This processing is based on our legitimate interest in ensuring customer satisfaction and maintaining the quality of our services.

2.3. Purpose of Processing: Analysis, Marketing, and Promotions

Legal Basis: Consent (Article 6(1)(a))

Explanation: With your consent, we may use statistical and marketing cookies (e.g., Google Analytics) to collect aggregated statistical data regarding the number of users accessing the website (such as unique visitors) and how users navigate it. We may also send you marketing or promotional emails. You have the right to withdraw your consent at any time.

2.4. Purpose of Processing: Compliance with Legal Obligations

Legal Basis: Legal Obligation (Article 6(1)(c))

Explanation: We process personal data as required by law, such as for tax reporting or compliance with government regulations.

2.5. Purpose of Processing: Improvement of Website Functionality

Legal Basis: Legitimate Interests (Article 6(1)(f))

Explanation: To ensure the proper functioning, measurement, improvement, and security of the website and the services provided through it. This processing is based on our legitimate interest in improving our services.

2.6. Purpose of Processing: Security and Fraud Prevention

Legal Basis: Legitimate Interests (Article 6(1)(f))

Explanation: We may process personal data to ensure the security of our platform and prevent fraudulent activities, which falls within our legitimate interests and is essential to protect both you and our business.

3. Data Sharing: Information about third parties with whom we may share your data.

At Ceramiche De Piazza, we value your trust and take your privacy seriously. We may share your personal data with third parties only when necessary to provide our services, improve our operations, or fulfill legal obligations. We are committed to ensuring that every third party with whom we share your data complies with applicable data protection laws and respects the confidentiality and security of your information.

Below, we provide information about the types of third parties with whom we may share your data:

3.1. Service Providers:

Payment Processors1: We may share your payment information with trusted payment processors to facilitate secure transactions.

Shipping and Logistics Partners: When you make a purchase, we may share your shipping details with our logistics partners to ensure the timely delivery of your orders.

Customer Support: Our customer support team may access your data to assist with inquiries and efficiently resolve issues.

1 Payment transactions are processed on the respective payment platforms. Ceramiche De Piazza, in this case, is not the data controller for transaction-related data, as processing is carried out by the payment platforms.

3.2. Marketing and Advertising Partners:

Marketing Agencies: With your consent, we may collaborate with marketing agencies to send you promotional content and personalized newsletters based on your interests.

Social Media Platforms: We may share anonymized or pseudonymized data with social media platforms for targeted advertising campaigns.

3.3. Legal and Regulatory Authorities:

Compliance with Legal Obligations: In some cases, we may be obligated to disclose your data to comply with legal requirements, such as responding to legitimate requests from law enforcement or tax authorities.

3.4. Performance Analytics and Monitoring:

Analytics Providers: We use analytics tools, such as Google Analytics, to understand how users interact with our website. These tools may collect data about your browsing behavior and provide us with insights to improve our services.

3.5. Data Protection Safeguards

When we share your data with third parties, we take measures to ensure that they implement adequate data protection safeguards. These measures may include contractual agreements, data processing agreements, and audits to verify compliance.

Your Consent Matters: For any data sharing that requires your consent under applicable laws, we will seek your explicit permission before proceeding. You have the right to withdraw your consent at any time by contacting us.

Despite these precautions, we recommend reviewing the privacy policies of third parties you interact with through our services to understand their data management practices.

If you have questions or concerns about data sharing or wish to exercise your rights regarding your personal data, please refer to the “Contact Us” section of this Privacy Policy.

By using our services, you acknowledge and accept the data sharing practices described here.

4. Cookies and Analysis Tools

At Ceramiche De Piazza, we use cookies and analysis tools to enhance your browsing experience, analyze website traffic, and improve our services. This section provides detailed information about the types of cookies we use, their purposes, and how you can manage your cookie preferences.

Always make sure to check out our comprehensive cookie information (Cookie Policy)

4.1. What Are Cookies?

Cookies are small text files placed on your computer, tablet, or mobile device when you visit a website. They serve various purposes, including improving website functionality and providing a better user experience.

4.2. Types of Cookies We Use

We use the following categories of cookies on our website:

Necessary Cookies: These cookies are necessary for the core functionality of our website. They enable you to navigate our site and use its features, such as accessing protected areas or making online purchases.

Performance Cookies: Performance cookies help us gather information about how visitors use our website. They allow us to analyze user behavior, identify areas for improvement, and measure the effectiveness of our marketing campaigns.

Functional Cookies: Functional cookies enhance your experience by remembering your preferences and settings. For example, they can store your language preferences or display relevant content based on your location.

Analytical Cookies: We use analytical cookies to gather information about how visitors use our website. This helps us improve the performance and functionality of our website by analyzing user behavior and trends.

Advertising and Targeting Cookies: We may collaborate with third-party advertising networks and social media platforms to display targeted ads. These cookies track your browsing habits and enable us to show personalized ads based on your interests.

4.3. How We Use Cookies

We use cookies for various purposes, including but not limited to:

Website Performance Improvement: Cookies help us monitor website performance, identify technical issues, and optimize loading times.

Understanding User Behavior: We use cookies to analyze user behavior and trends, such as the most visited pages, viewed products, and how users navigate our site.

Content Personalization: Cookies allow us to personalize content and recommendations based on your preferences and browsing history.

Marketing and Advertising: We may use cookies for marketing and advertising purposes, allowing us to display relevant ads on our website and third-party platforms.

4.4. Managing Your Cookie Preferences

You have the option to manage your cookie preferences. Most web browsers allow you to control cookies through settings. Typically, you can:

Accept or reject cookies.

Delete stored cookies.

Set preferences for specific websites.

However, please note that blocking or disabling cookies may affect your browsing experience and limit access to certain features on our website.

4.5. Analysis Tools

In addition to cookies, we use analysis tools such as Google Analytics to collect data on the usage of our website. These tools help us understand how you interact with our site, track user behavior, and gather demographic information. This data is anonymized and used for statistical analysis to improve the functionality and content of our website.

4.6. Third-Party Cookies

Some third-party services integrated into our website, such as social media sharing buttons or embedded content, may also use cookies. We do not have control over these cookies, and their usage is subject to the privacy policies of third parties.

By continuing to use our website, you consent to the use of cookies and analysis tools as described in this Privacy Policy. If you have any questions or concerns about our cookie and analysis practices, please contact us at

5. Your Rights: An Overview of Your Rights Regarding Your Personal Data and How to Exercise Them.

Under Article 13 of the GDPR (General Data Protection Regulation), customers and data subjects have various rights concerning their personal data when it is collected and processed. These rights are essential to ensure transparency, fairness, and control over one’s data. Here are the main rights outlined in Article 13:

5.1. Right to Information: Data subjects have the right to be informed about the collection and processing of their personal data. This includes details about the purposes of processing, the legal basis, data recipients, and how long the data will be retained.

5.2. Right of Access: Data subjects can request access to their personal data held by a data controller. The data controller must provide a copy of the data and information on how it is used.

5.3. Right to Rectification: Customers can request the correction of inaccurate or incomplete personal data.

5.4. Right to Erasure (Right to Be Forgotten): Data subjects have the right to request the erasure of their personal data in certain circumstances, such as when the data is no longer needed for the purposes it was collected or when they withdraw consent.

5.5. Right to Restriction of Processing: Data subjects can request the restriction of the processing of their personal data, often during the investigation of a dispute about data accuracy or in other situations.

5.6. Right to Data Portability: Customers have the right to receive their personal data in a structured, commonly used, and machine-readable format and transmit it to another data controller.

5.7. Right to Object: Data subjects can object to the processing of their personal data for specific reasons, such as direct marketing or processing based on legitimate interests.

5.8. Automated Decision-Making and Profiling: Data subjects have the right not to be subject to automated decision-making, including profiling, that has legal or significant effects on them.

5.9. Right to Withdraw Consent: If processing is based on consent, data subjects have the right to withdraw their consent at any time without affecting the lawfulness of processing based on consent before its withdrawal.

5.10. Right to Lodge a Complaint: Data subjects can lodge a complaint with a data protection authority if they believe their data rights are being violated.

6. Data Security: Our Commitment to the Security of Your Data.

At Ceramiche De Piazza, we give the utmost priority to the security and protection of your personal data. We have implemented strict security measures to safeguard your information and maintain the confidentiality, integrity, and availability of your data. This section outlines our commitment to data security and the measures we take:

6.1. Secure Data Transmission

We use industry-standard encryption protocols (such as Secure Sockets Layer or SSL) to ensure that data transmitted between your device and our servers remains confidential and secure. This encryption helps protect your personal information during online transactions, including payment processing.

6.2. Access Controls

Access to your personal data is restricted to authorized personnel who need it to perform their job responsibilities. We enforce stringent access controls, authentication processes, and authorization procedures to prevent unauthorized access.

6.3. Data Encryption

Your personal data, including payment data, is stored in encrypted format. We use robust encryption techniques to protect sensitive data from unauthorized access, ensuring secure storage.

6.4. Regular Security Assessments

We conduct regular assessments and reviews of our security infrastructure. These assessments help us identify and address potential security vulnerabilities promptly.

6.5. Awareness

We are aware of the importance of data security and privacy practices. We understand the need to safeguard your data and comply with our data protection policies.

6.6. Monitoring and Intrusion Detection

We employ intrusion monitoring and detection systems to identify and respond to security threats in real-time. This proactive approach helps us maintain the security of our systems and infrastructure.

6.7. Data Backup and Recovery

We have robust data backup and recovery procedures in place to ensure the continuity of our services and the availability of your data in case of unexpected events, such as data loss or system failures.

6.8. Incident Response Plan

In the event of a data breach or security incident, we have established an incident response plan to mitigate the impact and notify affected individuals and regulatory authorities as required by law.

6.9. Compliance with Regulations

We are committed to complying with applicable data protection laws and regulations, including the General Data Protection Regulation (GDPR). Our data processing practices align with legal requirements to ensure the protection of your rights and privacy.

Despite our commitment to data security, it’s important to recognize that no method of data transmission or storage is entirely secure. We encourage you to take measures to protect your data, such as using strong and unique passwords and keeping your login credentials confidential.

If you suspect unauthorized access or have concerns about the security of your data, please contact us immediately at

We are dedicated to maintaining the highest standards of data security and privacy to provide you with a safe and secure online experience.

7. Data Retention: How Long We Keep Your Personal Information.

At Ceramiche De Piazza, we believe in responsible data management and are committed to retaining your personal information only for as long as it is necessary for the purposes for which it was collected. This section explains our data retention practices, including the factors that influence retention periods and your rights regarding data retention:

7.1. Retention Period

We retain your personal information in accordance with the following principles:

– Legal Requirements: We retain your data for the time required by applicable laws and regulations, including tax, accounting, and other legal obligations. In any case, retention periods do not exceed 10 years.

– Contractual Obligations: If your personal information is necessary to fulfill a contract with you (e.g., for order processing and delivery), we will retain the data for the duration of the contract and for a reasonable period afterward to manage any disputes or claims.

– Legitimate Interests: If we have a legitimate interest in retaining your data for specific purposes, such as improving our services or preventing fraud, we will retain it for the time necessary to satisfy those interests.

– Consent: If you have provided consent for the processing of your data, we will retain it in accordance with the duration of your consent or until you withdraw your consent, whichever occurs first.

7.2. Data Review

We regularly review the data we hold and assess whether it is still necessary for the purposes for which it was collected. When data is no longer needed, we will take measures to securely delete or anonymize it to prevent unauthorized access.

8. Updates to the Privacy Policy: Our Policy on Reviewing and Updating this Privacy Policy.

At Ceramiche De Piazza, we are committed to ensuring that our Privacy Policy remains transparent, up-to-date, and compliant with evolving data protection laws and regulations. This section explains our policy for reviewing and updating this Privacy Policy:

8.1. Changes and Revisions

We may periodically update and revise this Privacy Policy to reflect changes in our data management practices, legal requirements, or to address user feedback. It is essential to periodically review this policy to stay informed about how we collect, use, and protect your personal information.

8.2. Effective Date

Each revised version of this Privacy Policy will have an updated “Effective Date” at the beginning of the policy. The Effective Date indicates when the last version of the Privacy Policy was adopted and became applicable.

8.3. Your Consent to Updates

By continuing to use our services after changes to this Privacy Policy, you consent to the terms and practices of the revised policy. If you do not agree with any updates, you should stop using our services and contact us to address any concerns you may have.

8.4. Review and Feedback

We encourage you to review this Privacy Policy periodically and to contact us if you have questions or concerns. Your feedback is valuable, and we welcome any requests related to this policy or our data management practices.

8.5. Stay Informed

To stay informed about updates to this Privacy Policy, please check the Effective Date of the policy each time you visit our website or use our services. We may also provide a summary of changes to the policy when notifying you of updates.

8.6. Contact Us

If you have questions, comments, or requests related to this Privacy Policy or our data management practices, please contact us using the contact information provided at the end of this policy.

We are dedicated to maintaining transparency and ensuring that our Privacy Policy reflects our commitment to protecting your privacy and complying with data protection laws. Your trust is essential to us, and we strive to keep you informed about how we handle your personal information.

9. Data Controller and Data Protection Officer (DPO): How to Contact Us for Any Privacy-Related Concerns or Questions.

Your privacy is important to us, and we are committed to addressing any concerns or questions you may have regarding your personal information and our data management practices. This section provides information on how to contact us for privacy-related matters:

9.1. Contact Information

Data Controller and Data Protection Officer (DPO): Pierbattista De Piazza, owner of Ceramiche De Piazza


Address: Via Alfieri 6, Grosio (SO) – 23033 – Italy

Phone: +39 3382144240

9.2. Response Time

We are committed to responding promptly to privacy-related requests and concerns. Please allow us a reasonable amount of time to investigate and address your request or issue.

Thank you for taking the time to read our Privacy Policy. Your privacy and trust are of utmost importance to us. We are dedicated to protecting your personal information, being transparent about our data management practices, and complying with applicable data protection laws.

If you have any questions, concerns, or requests related to your data, our Privacy Policy, or our data management practices, please do not hesitate to contact us using the provided contact information. We value your feedback and are here to assist you.

By using our services, you acknowledge and consent to the terms and practices described in this Privacy Policy. We may periodically update this policy to reflect changes in our data management practices or legal requirements. We encourage you to regularly review this Privacy Policy to stay informed about how your data is used and protected.

Thank you for choosing Ceramiche De Piazza. Your trust is our priority, and we are committed to safeguarding your privacy.